JobID
Digital Marketing Lead (Export)

- Location Jakarta
- Posted 5 days ago
As a Digital Marketing (Export) Team, you will gain hands-on experience in supporting digital marketing activities across Lemonilo’s international markets. You will work closely with the Export and Digital Marketing teams to develop localized content, support digital campaigns, explore market trends, and learn how brands connect with consumers across different markets. What will you do? Market & Consumer Insights Translate consumer, brand, and competitor insights into localized digital strategies and campaign recommendations.Content & Campaign Execution Develop localized content and execute social media, influencer, and paid advertising campaigns across Meta, TikTok, Google, and YouTube.Collaborate with Brand, Export, KOLs, creators, and external partners to deliver relevant content and campaigns.E-commerce & Marketplace Support marketplace optimization, promotions, advertising, and performance monitoring across platforms such as Shopee, Lazada, and Amazon.Coordinate with distributors and marketplace partners to improve e-commerce performance.Performance Analysis Track campaign performance, advertising spend, and key metrics to identify improvement opportunities and optimize marketing efficiency. What are we looking for? Bachelor's degree in Marketing, Communications, Business, or a related field.5+ years of digital marketing experience, preferably in FMCG or consumer-facing brands.Experience managing e-commerce platforms and marketplace campaigns; international market exposure is an advantage.Proficient in Meta Ads Manager, with knowledge of TikTok Ads, Google Ads, and marketplace analytics.Strong content planning, copywriting, campaign optimization, and data analysis skills.Proficient in Excel or Google Sheets for performance reporting.Analytical, creative, and solution-oriented, with strong communication and stakeholder coordination skills.Able to work independently, manage multiple projects, and communicate effectively in English. About Lemonilo Since 2016, Lemonilo is a well-known leading health and wellness CPG (Consumer Packaged Goods) brand in Indonesia with a mission to make healthy living accessible through affordable, great-tasting products made with high standards and free from 100+ potentially harmful ingredients. Our products are distributed across more than 20,000 stores nationwide. We are growing fast and invite talents to build, learn, and create real impact at scale in a purpose-driven organization. As a company, Lemonilo is also deeply committed to equity, inclusion, and diversity. We welcome all qualified applicants and consider them for employment regardless of gender, race, ethnicity, color, disability, political opinion, sexual orientation, age, religion, health status, or any other status protected by applicable law.